Most designers secretly or publicly hate their managers. It can be a CEO in a startup or a product manager in a larger company. They hate us all. Some of it has to do with the fact some of them are just precious flowers and their work can not be criticized by regular humans but often, it is only our faults.
Here are some dos and don’ts that will make your designer much more productive, and therefore creating better products:
- Your “gut feeling” about the design is not important: We all watch baseball matches but don’t think we can play professionally. We all watch hospital dramas but don’t think we can operate on anyone. We all use web products but we DO think we can design them better than the designer we hired. Your design expert is the designer you hired. If he/she are not good enough, replace them. You are unlikely to be better than them. Continue reading “Don’t drive your designer up the f**king wall”
I’ve been building software/internet products for a long time now and always cared a great deal about User Experience and design. Good UI can get your users more engaged, can lead to higher conversion rates, better engagement and overall better user experience. But did you ever think that good UI can make your product safe?
I was watching this TED video today where Avi Rubin, a security expert, explains how everything (from your car to your Pacemaker) can be hacked. It was all very interesting but what I found fascinating was his example about hacking the two way radios that are used by law enforcement officials. These devices, made by Motorola (not known for employing the best in UX…), have an option to encrypt radio transmissions with a switch of a button. As you can see from this image, moving from open air to a secure channel requires 1/8 turn of a multi-purpose switch. When secure, the device is showing an indicator which is few pixels large. Because of this failed UI, 20% of the discussions in the secure channels that were sampled, actually happen in open air. Continue reading “When bad UI can make your product unsafe”
There is no doubt that SaaS and on demand are here to stay: if five years ago on demand solutions looked like an Internet version of the mainframe days (strong central server, no logic in the terminal, bad user interface… sound familiar?), the SaaS applications of today look appealing and offer a good alternative to the on premise world.
Continuing with the “seven things about Saas” Theme, which started with Seven reasons why SaaS is not main street in SMB and continued with Seven reasons why SaaS will be a great success, I would like to turn to the vendors now and offer some do’s and don’ts for the industry… Continue reading “Seven Things That SaaS Vendors Need To Do In Order To Increase Their Desirability For SMBs”